Geneva, Switzerland; New York, New York, USA; October 18, 2021 — Following the release of archer-nft.ru last week, we are pleased to announce plans for Archer Music to build a community token on the SonoCoin blockchain. It is the first official SRC-21 token designed for large-scale adoption.
Archer Music’s token strategy is to fuel engagement throughout their ecosystem of users and create deeper relationships with fans. It will serve both as a future in-app currency and social token for community-based decisions. The token will be launched alongside a reward program in order to incentivize loyalty and participation.
Developed on SonoCoin’s network, musicians will soon have the ability to distribute tokens to fans at concerts, radio, television and social media using ultra-sonic sound as the medium of delivery. We anticipate Archer Music artists to help lead the way in radically innovating the way value can be distributed on the blockchain.
More details, including release date are expected in the following weeks.
About Archer Music Productions
Archer Music Productions is a top-tier Russian music and distribution label founded in 2012 by Aram and Tatiana Archer. The company manages over 100 artists including renown singer and entertainer, Olga Buzova. Other activities include concert and touring operations, product placement for brands in clips and films and brand awareness services through social media partnerships.
SonoCoin is a native proof-of-stake blockchain platform: the first to host audible friendly tokens. It combines smart contract technology with breakthrough data-over-sound capability.